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How to deal with an indecisive customer

How to Deal With Indecisive Customers

Every now and then you encounter customers who just can’t seem to make up their minds. they waffle back and forth – sometimes taking up a lot of valuable time, or putting things seriously behind schedule. You try to be patient, but when it’s chronic, or when it begins to jeopardize other things, it can become frustrating indeed.

There are a lot of reasons customers might be indecisive

There are a number of reasons why people are indecisive. They might be afraid of making a wrong decision. They might feel as though they don’t have enough information. Often there are things going on behind the scenes, which are affecting their ability to make a decision. And, of course, there are some people who just don’t like the pressure of making decisions.

You may never know what the real reason is for their indecisiveness. But it never hurts to ask a few questions. One of the best ways is to say, “You seem to be concerned about something…” A lot of times the response to this will give you a clue as to what’s going on in your customer’s head.

Don't dismiss their concern

If it is fear or nervousness driving their behaviour, the absolute worst thing you can do is just dismiss it. Saying something like, “There’s nothing to worry about” only sends the message that you don’t respect them.

Instead, try using empathy with statements like, “I get it. That’s not an uncommon concern. This is, after all, a big decision. Most people are very glad they made it, though….”

Don't be too quick to judge

If you suspect there are things involved in the decision that you’re not aware of, a simple offer to help or provide more information can often be the solution.

Whatever you do, don’t be too quick to judge the indecisive customer. Whatever the reason for their indecisiveness, the most important thing you can bring to the table is patience.

Remember that for every person who lives by the credo, “He who hesitates is lost,” there is another who embraces “Look before you leap.”

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